Motors.co.uk has partnered with BBC Studios TopGear.com to give its dealers’ stock even greater exposure online.
This new commercial deal between Motors.co.uk and Top Gear will see the Motors.co.uk car search tool appear across the reviews pages on the Topgear website. Visitors will be able to click through to Motors.co.uk to search cars for sale in real time and view vehicles in more detail
The Motors.co.uk Network of trusted automotive websites, which already includes Parkers.co.uk and Raccars.co.uk, has continued to grow in this year and reached more than 5.4 million consumers in March 2018.
Motors.co.uk Managing Director Phill Jones said: “Top Gear is a real cultural institution and the website one of the most trusted sources of automotive content on the Internet. We are proud to partner with Top Gear and help its significant audience access cars for sale quickly and easily.
“On the back of record response for the Motors.co.uk Network, this partnership will further extend the reach of our dealers’ stock to in-market car buyers. This additional response potential, our unique pricing model with transparent performance targets and enhanced reporting tools with The Eye, there has never been a better time for dealers to advertise with Motors.co.uk.
Marc Humby, Head of Partnerships for BBC UK Publishing, said: “We’re excited about our new partnership with Motors.co.uk. Our website traffic continues to grow and we know we have a highly engaged community.
“It was important to ensure we helped support those in-market users to access trusted car listings with a dynamic and innovative experience.We look forward to working closely with Motors.co.uk to further improve this functionality and support our website growth strategy.”
 ComScore, April 2018