Motors.co.uk has integrated and rebranded its dealer website development arm - Autoexposure - as part of its mission to provide dealers with cost-effective tools for attracting car buyers online. As part of this change, the Flex website platform has been updated with modern, mobile-first designs, and new highly cost effective package options created for Motors.co.uk customers. The platform is particularly beneficial to independent dealers looking to update their online presence for the modern car buyer. Flex gives dealers access to an expert team with more than 50 years combined digital automotive advertising experience, helping them with online design, branding and usability to create a distinctive and unique online presence. The updated platform has benefitted from customer feedback and latest design trends, to ensure Flex customers' websites stand out in a competitive marketplace. In addition, Flex offers functionality that allows customers to engage with car buyers beyond the point of purchase, including options to add news pages, blogs and social media links to make posting company activities, promotions and initiatives straightforward. Motors.co.uk Product Director David Hearns said: "Flex by Motors.co.uk is a further demonstration of our commitment to help dealers sell more cars, more profitably. "From listing their vehicles on the Motors.co.uk Network, to displaying them on their own up-to-date website built by our team of experienced developers and designers, we aim to support our dealers with bespoke solutions that allow them to improve their online consumer engagement. "Rebranding our website services team, underlines the step-change in this product and the Motors.co.uk-wide focus on helping dealers maximise the exposure of their stock to in-market car buyers." To find out more about Flex by Motors.co.uk services head to http://www.flex-motors.co.uk
Motors.co.uk has appointed the former General Manager of Inchcape Retail as its new Sales Director. Marc Robinson, formerly of Vertu and Pendragon, has replaced Mark Hammond, who has moved to a group role with Motors.co.uk's parent company, Cox Automotive UK. Robinson has joined the Motors.co.uk team after more than two decades of experience in operational roles in UK car dealerships, most recently at Inchcape where he was General Manager for their Mercedes-Benz Derby dealership. The appointment comes as the company continues to roll out its "Value Based Pricing" model which aligns a dealer's invoice with the response their vehicles receive from being advertised on the Motors.co.uk Network. Robinson said: "I am incredibly excited to join the Motors.co.uk team. I greatly enjoyed my time in retail and am passionate about using my experience to help improve the Motors.co.uk proposition to help dealers sell cars quickly and cost effectively. I was impressed by the energy and commitment from the team at Motors.co.uk and will help harness this to ensure it best meets the needs of our dealers. "Every dealer will be looking to increase used car sales in 2018 whilst carefully managing costs. I recognised the importance of sites like Motors.co.uk in attracting in-market car buyers and wanted to find ways of utilising this data and experience to help our customers strengthen their businesses. "Over the coming weeks, I will be meeting with our customers to understand their objectives and demonstrate to them our commitment and capabilities to build long-term partnerships." Motors.co.uk Managing Director Phill Jones added: "We are delighted to welcome Marc to the Motors.co.uk family. His expertise on the day-to-day running of dealerships will give us priceless insight into how we can help our customers face their challenges. "Marc's appointment is part of our ambition to make dealers more than just our customers and build strategic partnerships that see both parties mutually benefiting from working together and making car selling easier."